Our signature spirit, the world's best flavored whiskey. The award-winning taste of BSB is smooth, sweet and balanced. Whether at a bar, a house party or on the couch watching the game, BSB is sweet and easy to love. Flavor Notes: Super smooth, Classic craft bourbon taste, Sweet brown sugar and cinnamon. Sipping Suggestions: Sweet and easy sipping, neat or over rocks. Smooth shots, especially when chilled. Pour over rocks with a splash of lemonade.